April 22, 2024

HARDY TAPPED BY SNOOP DOGG AND DR. DRE TO REIMAGINE “GIN AND JUICE”

Snoop Dogg, HARDY, and Dr. Dre on the set of “Gin and Juice” | Image by Tom Morris | Download here

NASHVILLE, TENN. – HARDY has been personally enlisted by Snoop DoggDr. Dre, and Jimmy Iovine to cut a HARDY version of Snoop and Dre’s iconic track “Gin and Juice” for the launch of their new beverage line of the same name. HARDY’s reimagining is out today, with a video to follow next month. Listen here.

“A while back, I got a phone call saying that Jimmy Iovine, Dr. Dre and Snoop Dogg would like for me to record my own version of ‘Gin and Juice’ for the launch of their new drink, Gin&Juice,” says HARDY. “I’m still in disbelief, but I am so stoked that I’m dropping my version of ‘Gin and Juice’ with the blessing of Dr. Dre and Snoop Dogg themselves. Thankful for the opportunity.”

The new track follows HARDY’s headline set at Tortuga — setting up his summer Quit!! Tour, plus his runaway smash “TRUCK BED” hitting No. 1 on the Billboard Country Airplay and Mediabase Country charts. The chart topper marks HARDY’s first solo Billboard Country Airplay and Mediabase Country No. 1, fifth No. 1 as an artist, and 15th as a songwriter — including his rock radio No. 1 “JACK” last year.

Next weekend, HARDY will play the Mane Stage of Stagecoach alongside longtime friend and collaborator Morgan Wallen with further bill-topping sets slated for CMA FestHarley Davidson Homecoming, and more, plus his own shows nationwide.

More news from HARDY is imminent. Two tracks — “ROCKSTAR” and “QUIT!!” — are out now from his forthcoming rock album. 

ABOUT HARDY

Big Loud Records heavy hitter HARDY has never been just one thing. Kicking down the door on his next chapter of music now, he returns with “QUIT!!,” an autobiographical and referential spoken word track that recaps his journey to becoming “Nashville’s nü-metal king” (Los Angeles Times), and “ROCKSTAR,” his next single to rock radio. HARDY soared to new heights in 2023 with the release of critically acclaimed half-country, half-rock sophomore album the mockingbird & THE CROW, adding to four billion career streams. The 17-track effort debuted top five all-genre on the Billboard 200 Albums chart and topped seven additional Billboard charts in its first week, including Top Country Albums, Top Rock Albums, and Top Album Sales.

The pride of Philadelphia, Mississippi has earned his reputation as “a promising purveyor of keeping the spirit of classic heavy Southern rock alive” (American Songwriter), “capable of writing the big hits for radio, obstinate enough to do something completely unexpected, and savvy enough to find the throughline for it all” (Rolling Stone). A five-time ACM award winner and two-time CMA award winner, HARDY has also won three CMA Triple Play awards, was named the 2022 BMI Country Songwriter of the Year and is a three-time AIMP Songwriter of the YearHARDY has written 15 No. 1 singles including his own Platinum “TRUCK BED,” 2X Platinum chart topper “ONE BEER” featuring Lauren Alaina and Devin Dawson, the platinum Dierks Bentley + BRELAND collaboration “Beers On Me,” game-changing 2X Platinum duet “wait in the truck” feat. Lainey Wilson and first-ever rock radio No. 1 “JACK.” He’s previously toured with Thomas Rhett, Morgan Wallen, Florida Georgia Line, Jason Aldean, Cole Swindell, and more.

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Media Contacts

Carla Sacks + Reid Kutrow | Sacks & Co.

carla@sacksco.comreid.kutrow@sacksco.com

Jess Anderson | Big Loud Records

jess@bigloud.com

“Gin and Juice” Single Art | Courtesy of Big Loud Records | Download here
HARDY | Image by Ryan Smith | Download here

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