WRITTEN BY EMILY WEISBAND, LORI MCKENNA AND GORDIE SAMPSON, WITH PRODUCTION BY DANN HUFF
NEW SONG DEMONSTRATES ASHLEY’S SIGNATURE WARM STORYTELLING, RELATABLE LYRICS AND SMOOTH VOCALS
NASHVILLE, TENN. – Big Loud’s powerhouse country songstress and breakout star Ashley Cooke has released her latest track, “the f word,” available everywhere today. The song finds a lovestruck Cooke aching and regretting saying the F word in front of a paramour’s mother, only to reveal that the F word isn’t the notorious expletive but rather…forever. Ashley, deeply enamored, tells her partner, “I’m going to spend forever with you” even though the early declaration causes her to cringe.
“This song immediately caught my attention from the title,” shares Cooke. “It’s brilliantly written and resonates with an experience I had in a past relationship…The song starts with ‘I try not to swear,’ which cracks me up because I have the mouth of a sailor, often using many f-words.”
Ashley, who is currently opening for Kane Brown on his arena tour, first teased the track during her performance at Nashville’s Bridgestone Arena, treating the crowd of 20,000 fans to a first listen. See the videos and hear the crowds’ enthusiastic reaction here. She also performed the song to strong response at the Country Radio Seminar (CRS).
Fans are in luck, as many will get to hear “the f word” live, as Ashley, who is known for her energetic live performances, continues to open for Kane Brown on his arena tour this spring. Additionally, Ashley also has several of her own headlining shows, plus festival appearances. Please find tour dates here.
The release of “the f word” is another 2025 milestone for Ashley, who continues to have a banner year. She kicked off the year with as a nominee for Best New Country Artist at the 2025 iHeartRadio Music Awards. In February, Ashley joined forces with global superstar Joe Jonas for an unforgettable heartbreak anthem in “all I forgot” feat. Joe Jonas; listen here. She also crisscrossed the country playing to packed venues on her headline your place Tour, named after her breakout track “your place” which reached No. 1 on country radio; listen here. She can next be seen at the ACM Awards in Texas, where she is nominated for New Female Artist of the Year.
ABOUT ASHLEY COOKE
With Big Loud / Back Blocks Music country artist Ashley Cooke, it’s best to know what you’re getting into – because this emerging star is the definition of more than meets the eye. Hailing from Parkland, Fla., Cooke embraces the energy of pop and depth of country. Vivid and emotionally pure, her sun-kissed blend of two-lane pop is often inspired by true tales of love, loss, and living, matching raw relatability and deeply addictive hooks. As she continuously proves to be one of the most exciting artists in country music, Cooke’s commitment to authenticity and a passion for capturing the magic between heartbeats has served her well.
Since her debut album shot in the dark earned her critical acclaim, Cooke has been recognized as MusicRow’s Discovery Artist of the Year and Next Big Thing, Billboard’s Rookie of the Month and iHeartCountry’s On The Verge Artist. Cooke went on to win her first CMT Award for Breakthrough Female Video of the Year at the 2024 CMT Awards before being nominated for ACM New Female Artist of the Year and Best New Country Artist at the 2025 iHeartRadio Music Awards. In 2024, Cooke earned her first No.1 at country radio with her single, “your place,” making her one of the only women to reach the top of the charts that year.
Cooke has already taken 2025 by storm having been out on her own headlining your place Tour, performing in Australia with Cody Johnson in Australia and opening for Kane Brown. Cooke also released her highly anticipated collaboration with Joe Jonas, “all I forgot,” which arrived to immediate fanfare. More to come as builds to her sophomore album due later this year.
CONNECT WITH ASHLEY COOKE
WEBSITE | INSTAGRAM | FACEBOOK | X | TIKTOK | YOUTUBE
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Media Contacts
Sarah Mary Cunningham + Lauren Morris-Ruff | align Public Relations
sarahmary@align-pr.com, lmorris@align-pr.com
Corey Brewer + Rachel Heatherly | Big Loud
corey@bigloud.com, rachel@bigloud.com
